2024 has been a landmark year for Automotive Addiction, commemorating nearly 10 years since we opened our showroom doors. A lot has evolved since 2015, but this year has ushered in a new era of innovation, and the momentum we’ve built is set to drive us into the new year at an unstoppable pace.
From relocating to our new premises and strengthening our team, to achieving unprecedented social media statistics and showcasing our most exclusive collection to date, we’ve set new benchmarks at every turn. So without further ado, let’s dive into the milestones that defined our 2024 automotive highlights!
Growing Our Online Community
The growth of our online community has been nothing short of remarkable. In 2024, our social media platforms grew faster than ever before, connecting us with over 1.4 million users across our channels. Our content collected a total of 660,000 views, and as a result, 3,690 new petrolheads followed our channels and joined the community!
From exclusive behind-the-scenes glimpses of our up-to-100-hour vehicle preparation process to showcases of fully detailed cars and the excitement of collection day videos, we can’t thank you enough for the support that all of our content has received. Sharing our meticulous process with our followers allows us to bring you closer to the journey, and it’s a privilege to not only deliver dream cars but to share the passion, precision, and craftsmanship that go into every vehicle we send out. Of which, you guys definitely had some favourites…
2024 Automotive Highlights: Exclusive Cars, Exclusive Colours, and a Motorbike?
Out of the staggering 91 vehicles that left our showroom this year (averaging over 7 cars a month!) our hottest month was August which saw 17 vehicles leave within less than 4 weeks! We were proud to feature some rare UK exclusives, worldwide one-of-a-kinds, and a range of cars with exclusive paintwork and finishes, alongside celebrating our first motorbike sale! The Ducati Streetfighter V4 S…
We also waved goodbye to our beloved Olive Green 8Y RS3, which has opened up our search for another Automotive Addiction mascot!
2024 has been a great year for exclusive vehicles and standout colours! Highlights include rare Audi Exclusive RS3 colours (such as the Olive Green 8V and San Marino Blue 8Y), the Lamborghini Performante, Red Edition MK3 Focus RS, BMW M2 CS, and the Audi ABT TTRS-R, all elevating the level of prestige to new heights.
We take immense pride in providing these pristine and exclusive vehicles to like-minded enthusiasts, ensuring that each one is prepared to the highest standard. Plus, we’re thrilled to have exported our work globally, shipping a BMW i8 Roadster to Malaysia and a Porsche Cayenne GTS to Jamaica! In total, 7 different countries have received our vehicles, and we’re excited to continue catering to our international enthusiasts.
A New, Modernised Website & Logo
As part of our commitment to continuous improvement, we’ve recently launched a newly modernised website and logo—designed to reflect the innovation and forward-thinking approach that we’ll be bringing into the new year. With a fresh, streamlined look and intuitive user experience, our updated website, developed by Brave Bear, ensures that browsing our curated inventory is easier and more enjoyable than ever before.
The new logo embodies our dedication to quality and precision, while representing the cutting-edge vehicles we offer. This refreshed digital presence is just the beginning, as we aim to enhance how we connect with our customers and showcase our passion for unique, high-performance cars in the year ahead.
The New Automotive Addiction HQ
We’ve been proud to call our new headquarters home for over a year now, but 2025 marks an exciting phase of expansion and renovation. Designed to enhance both our workflow and the quality of content we produce, the upgraded facility will include our custom-built, temperature-controlled detailing booths (as always!) alongside a range of other exciting enhancements to streamline operations and elevate our capabilities as a business.
As part of this development, we’re making our new detailing unit bigger and better than ever before to meet the growing demands of our business, while continuing to set new standards in automotive excellence. This ongoing investment reflects our commitment to continuous improvement and our dedication to providing an unparalleled experience for our valued customers.
2024 Automotive Highlights: The Ultimate German Car Meet
Back in May, we were excited to attend our first external event—and run our own stall—at the Ultimate German Car Meet! Hosted at the British Motor Museum.
From showcasing a collection of our performance cars, to demonstrating exactly what we don’t buy on our ‘dinger’, there was never a dull moment! It was great to connect with fellow enthusiasts, share our passion, and chat about everything automotive and detailing. We can’t wait to do it all again next time, and look forward to attending more events in the new year!
Let’s Make 2025 Our Best Year Yet
As we look forward to 2025, we’re elated to continue developing our industry-leading approach to vehicle preparation and to throw ourselves into the opportunities our approach and expertise present to us. More content, more events, more memorable customer experiences. Plus, it will be our 10 year milestone in March!
If you haven’t already, be sure to follow us across your favourite social media platforms to catch our latest company updates and stay up-to-date with our renovation journey!
See you in 2025, and have a happy new year! – The Automotive Addiction Team